Law Firm SEO
for US Practices.
It's me doing the work. Not a junior, not an account manager you've never met. I take one firm per city, so I'm never working for the practice across town at the same time, and when I tell you something moved I'll send you the Search Console export that shows it.
Trusted By
Growing Businesses
Serving Law Firms & Stores in:
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Free · No obligation · Reply within 24 hours · Market Exclusivity (One client per city)
My Expertise
What I do, and what I turn down
No bloated menus or vanity packages — every service I offer is tied to a verified, Google Search Console-backed result you can inspect yourself.
Law Firm SEO
I build practice-area pages, dominate local packs, and write E-E-A-T content that turns legal searches into signed cases for your firm.
ExploreEcommerce & Shopify SEO
I recover mass non-indexing, automate product content at scale, and fix schema — just like I did for a 35,000-product catalog.
ExploreLocal SEO
I personally optimize your Google Business Profile and citations to force Google to put you in the top-3 map pack within 60 days.
ExploreTechnical SEO
I fix the crawl and indexation errors bleeding your traffic — taking one client from ~3,000 to 11,549 indexed pages in ten weeks.
ExploreAI Overviews & AEO
I structure your content to get cited directly by Google AI Overviews and LLMs — so your business is the only answer they see.
ExploreNot sure which you need?
Get a free, founder-reviewed audit — the 90-day roadmap tells you exactly which service will move the needle.
Get my free SEO auditSee the proof behind every service
Browse verified case studiesSolutions ( 4 )
Four ways US businesses lose search revenue — and the proof I fixed each one.
Pick the one that sounds like your month. Every figure below is evidenced further down this page, with the original capture.
Your catalog dropped out of Google and PPC is covering the gap.
When a large catalog falls out of the index, paid traffic buys back your own products at a margin you never agreed to. I clear the faceted-navigation traps, rebuild canonical architecture, and force re-indexing on the URLs that actually carry revenue.
Monthly store revenue
+227%
$5,832.02 → $19,100.71
Measured over
2 mo
April → June 2026
Evidence
2
WooCommerce dashboard captures
SMK Store · April to June 2026
$5,832 to $19,100 a month, in two months.
One 35,000-product store, one reporting period, one source — the client's own WooCommerce dashboard. Not a highlight reel, and not a projection.
- +227%
- Monthly store revenue
- +50%
- Top-seller units
- +89%
- Orders in the queue
$5,832.02 → $19,100.71
200 → 300 units in the month
9 → 17 awaiting processing
Before · April 2026
After · June 2026
Both captures are from the client's own dashboard, published with their permission and cropped only to remove unrelated inventory rows. Click either to read it full size. This is total store revenue — the dashboard does not split by country, so it is not quoted as a US figure.
How it was doneSearchprex has already produced results for USA Small businesses with Local SEO
Real searches, named American cities, and the client visible in the result. Every screenshot below is a live SERP — click any of them to read the query and the positions for yourself.
Two of these clients are named inside Google's AI Overview.
Not ranked beneath it — quoted within it, before the results begin. For local queries Google usually leans on directories and aggregators, so a single-location service business being cited by name is the hardest version of this to earn. Two different clients, in two different states, is not a coincidence.
D.O.L.L.S. Cleaning · Michigan
“post construction cleaning in Chesterfield, MI”Named first in the AI Overview — and ranked #1 organically below it. HVAC Services Team · California
“free cost estimation for ac installation in simi valley california”Cited inside the AI Overview as a provider offering free estimates.
Michigan
Positions #1 and #2“carpet cleaning services in Clawson, MI” — both top spots on one page. California
First organic result“Replace AC in Simi Valley Before Summer 2026” — a blog post outranking the local competition. California
Page one, service query“local ac installation Simi Valley” — against established local HVAC firms. Texas
Position #7, statewide query“Local Residential Roof Repair in Texas” — a statewide term, not a single city.
And the rankings turned into traffic.
The same client in Google Search Console, June against July 2025. Clicks went from 192 to 264 and average position improved from 31.2 to 22.9. Click-through rate fell from 0.5% to 0.3% over the same window, which is worth saying out loud: impressions grew far faster than clicks, because the site started appearing for a much wider set of queries it does not rank well for yet. The numbers that matter here are the clicks and the position, and both moved the right way.
D.O.L.L.S. Cleaning · Michigan · Jun vs Jul 2025
One client per city, per service area.
I do not rank two competitors against each other in the same market.
Michigan Outdoor Sports · The full picture
How I recovered a de-indexed store — and the revenue that followed
Most agencies would publish the March peak and stop there. I publish the whole curve — including the part that went backwards — because the recovery is the part that is actually hard, and it is the part you are hiring me for.
“I did this work myself. Every screenshot below is from the client's own dashboard, on a date you can read, and I will walk you through any of it on a call.” — Mubashar Sharif, Founder
Google Search Console · Page indexing
The setback
March – May 2026
The account peaked at +476% organic clicks in March, then gradually de-indexed. Indexed pages fell back to roughly 3,000 while crawled-but-unindexed URLs piled up.
≈3,000
Indexed pages at the floor
The fix
May – July 2026
Crawl budget reclaimed from faceted and parameter URLs, canonicals corrected, and thin product pages rewritten with unique copy. The re-indexing itself ran on NicheSEO Pro Autopilot, which pushed high-value URLs through the Indexing API in priority batches and then verified each page had actually gone live.
Run on NicheSEO Pro Autopilot+3,723
Newly indexed, 11 – 25 Jul 2026
The recovery
July – August 2026
Indexed pages back to 11,549 — a 285% increase from the floor — with US organic clicks up 83% and CTR from 3.5% to 5.2%. Store revenue restarted the month after.
11,549
Indexed pages, 25 Jul 2026
What re-indexing did to store revenue
Net sales from the client's own WooCommerce dashboard, published with their permission. The store was at a standstill in July. These are early months on a catalog still being rebuilt — the point is the direction and the dates, not the size of the figure.
Before
$0.00
20 July 2026
Store at a standstill. Pages were still out of the index, so nothing was being found. Two weeks later
$206.63
6 August 2026
First sales after re-indexing. Top seller moving 2 units. After
$311.05
17 August 2026
Month-to-date, already ahead of the previous full month. Top seller now moving 4 units.
Screenshots cropped to the WooCommerce Status panel only — account names, admin usernames and unrelated store data removed. Click any panel to read it full size. The Search Console chart behind this recovery is shown above, next to the revenue it produced.
If your pages are dropping out of the index, this is the work.
Get my free Competitor SEO & AI Tear-DownWhat clients actually said
1 verified review from real clients — published on Trustpilot, not on this site
Highly recommend for any e-commerce business looking to scale
“Highly recommend for any e-commerce business looking to scale. They are an expert at optimizing for competitive retail niches and have helped Michigan Sports Outdoor substantially increase our online visibility. Very professional, results-oriented, and easy to work with.”
Michigan Sports & Outdoor Inc
E-commerce Business • USA
✓ Verified on Trustpilot
July 17, 2026
✓ Verified & Unsponsored Reviews
These reviews are independently verified by Trustpilot. Results are verified with real GSC data and client documentation.
The software behind the proof
Semrush, Ahrefs and Moz report your problems. NicheSEO Pro publishes the fix.
I built it because auditing was never the bottleneck — shipping was. It writes the fix, pushes it to your store, submits the URL to Google, and then checks the page actually went live. The Michigan Outdoor Sports recovery above is its first case study.
Pages published
6,453
On the first client
Product pages written
500/day
Real copy, not AI slop
URLs pushed to Google
1,000/day
Submission engine
Full site scan
<10 min
Connected to your GSC
Stop paying for reports.
Connect your Google Search Console and NicheSEO Pro shows you every product Google ignores, every query you're losing, and every page with zero impressions — then fixes them. Full scan in under 10 minutes.
Open NicheSEO ProNo credit card required
Law Firm SEO · Where the evidence stands
Accepting select US law firm partners for 2026. Here's where the evidence stands.
Every other section on this page puts an unedited screenshot behind its claim. I'm not going to break that rule here by showing you an ecommerce number and letting the layout imply it was an attorney. No law firm client has come through this practice yet that I have permission to publish publicly.
What I can show you is which parts of the technical, local map pack, and AI Overview work transfer directly to legal practices — and how you can test me on your own firm before you pay anything.
Mass de-indexing recovery
A 35,000-URL catalogue went from roughly 3,000 indexed pages to 11,549. Crawl-budget collapse, canonical architecture and forced re-indexing are the same mechanics whether the URLs are products or practice-area pages.
Published in full, including the months it went backwardsNamed inside Google's AI Overview
Two different local service clients, in two different states, cited by name in AI Overviews for their money queries. That is entity and E-E-A-T work — the same work that decides whether Google names your firm or the directory that outranks you.
Screenshots above, openable at full resolutionSo test me at zero risk
A free 30-day AI Intake Assistant — before you discuss an SEO retainer.
Ranking organically for 'Family Law Attorney' or 'Personal Injury Lawyer' is the only durable way to replace $150-a-click PPC. But you have no reason to believe that from me yet. So start with the intake assistant: it qualifies your cases 24/7, it costs you nothing for 30 days, and it shows you how I work before any money changes hands.
Free · No obligation · Reply within 24 hours · Market Exclusivity (One client per city)
Founder-led · E-E-A-T verified
You'll be working with me, not a team
Every strategy here comes from campaigns I ran myself for US ecommerce, law firm and local clients — and every credential below opens the certificate that proves it.

Mubashar Sharif
Founder & CEO · SearchPrex — SEO Analyst, 5+ years
“Over the last 5+ years I've personally fixed mass non-indexing on a 35,000-product ecommerce catalog and taken Michigan Outdoor Sports from roughly 3,000 to 11,549 indexed pages between May and July 2026 — a 285% increase, with US organic clicks up 83% over the same period. Every number I publish comes from a Search Console export I can show you.”
Semrush certified — click to verify
Find me online
Real results I've delivered
Why work directly with the founder?
Want me to look at your site?
I'll audit it myself and send the fix list
Get my free Competitor SEO & AI Tear-DownFree · No obligation · Reply within 24 hours · Market Exclusivity (One client per city)
Tell me
what broke
No package to choose, no discovery call to sit through. Describe what is happening to your traffic or revenue, and I'll tell you what I'd actually do about it — within 24 hours.
What happens next
Reply within 24 hours
From me, not an autoresponder
A concrete next step
Not a discovery-call funnel
No obligation
One client per city, per practice area
Handled by
Mubashar Sharif
Founder — every account, personally
How it works
What happens after you send me your URL
Three steps, no surprises. You will know exactly what is wrong with your site before anyone asks you for a budget.
- 01
Share your URL
Takes 60 seconds
One field. No call required, no discovery questionnaire, nothing to install.
- 02
Quick reality check report
Back within 24 hours
I audit the site myself and send a reality check report — indexing, technical issues, content gaps and where your US competitors are beating you, as a prioritized P1 / P2 / P3 list. Not a generic PDF, and not written by a junior.
- 03
Roadmap, then I start work
No contract, month to month
You get the 90-day roadmap either way — run it yourself or I execute it personally, with weekly reporting on revenue, not vanity rankings. Pricing is set only after you have seen the work.
Step one takes about a minute.
Undeniable Proof
Every number below has a live recording behind it.
Screenshots can be faked. Slide decks can be manipulated. That's why I record live video walkthroughs of my clients' actual Google Search Console accounts. See the exact dates, properties, and revenue growth. Nothing is hidden.
Watch the Live Search Console Sessions
Are you concerned your business is not ranking on AI Overviews or LLMs?
Over the years, I have presented solutions and ranked diverse business websites inside Google AI Overviews, ChatGPT, Gemini, and other LLMs. Here is exactly how I do it.
We don't just rank you on Google. We make sure the AI replacing it recommends you.
- Track every mention across ChatGPT, Gemini, Perplexity & Google AI Overviews
- Find the prompts where competitors get cited — and you don't
- Fix the content & entity signals that make AI trust and recommend you
Cited in a Google AI Overview
Organic position #1
In-house role · 2023 – 2024
Remit Choice: I introduced International SEO as their in-house SEO Executive
This one is not agency work and should not be read as it — I was on staff at Remit Choice through 2023 and 2024, and International SEO was the programme I introduced there. The Ghana and Pakistan results above came out of that work. Below are both Search Console exports: the quarter before, and the full year after. Average CTR went from 1.8% to 2.0% and average position from 47.1 to 43.4.
Before · late 2023
After · full year 2024
The two windows cover different lengths of time, so compare the rates — CTR and average position — rather than the totals. Both are unedited exports from Remit Choice's own Search Console property, taken while I held the account.
Watch the actual work
Watch me audit a site, start to finish
This is a complete audit recording, start to finish. Not a highlight reel and not a sales demo — the same review I run before quoting any US law firm, store or local business. Judge the method before you judge the numbers.
How the site gets read
Crawl and index coverage first — what Google can reach, what it is ignoring, and why.
How issues get ranked
Every finding sorted P1 / P2 / P3 by revenue impact, not by how easy it is to fix.
What the first 90 days look like
The roadmap that comes out the other side, in the order I would actually work it.
Want this run on your site?
Get my free Competitor SEO & AI Tear-DownFree · No obligation · Reply within 24 hours · Market Exclusivity (One client per city)
What working with me costs
No fixed tiers. I set your exact plan after a free audit — here's a realistic monthly ballpark by service.
Best for: Local service businesses
- GBP & map pack
- Citations & NAP
- Local content
Best for: Solo to multi-partner firms
- Practice-area pages
- E-E-A-T content
- Local pack targeting
Best for: Shopify & WooCommerce stores
- Technical SEO at scale
- Product page content
- Schema & indexing
Final pricing is set after your free audit · no contracts
See what's included, my process & FAQsSee exactly why you're not ranking yet.
I tear down exactly what your top 3 competitors are doing right, where your content gaps are, and whether Google's AI names you or them. No obligation, no sales pitch.
- Technical issues, content gaps & competitor analysis
- A prioritized P1 / P2 / P3 fix list — not a generic PDF
- Reviewed by the founder, not a junior or a bot
What type of business are you?
Pick the closest match.
Your reality check report lands within 24 hours, or I tell you why not before the deadline — not after it.
No spam. No obligation. Unsubscribe anytime.
Questions I get asked before we start
Everything you need to know about how I deliver ROI and why I'm different from traditional SEO agencies.
Still have questions?
Let's talk. Book a free 20-minute strategy call to discuss your specific SEO needs.
Take the work with you
Everything below is open — no form, no download wall, no drip sequence. If you would rather run this yourself than hire anyone, these are the tools to do it with.
The 40-point law firm SEO audit
The checks I run on a law firm's site — Map Pack, organic, AI visibility, legal E-E-A-T and practice-area content. Tick them off in the browser or print it.
Open the checklistScore your firm on the same five pillars
The automated version of the checklist. Enter your site, city and practice area and get the five pillar scores with the fixes ranked by impact.
Run the scorecardWhat actually changed in search this week
Core updates, algorithm shifts and AI-search changes in plain English — with the source for every claim, so you can check it yourself.
Read the latestMore guides and white papers land in the resource library.
